Ski industry veteran Herwig Demschar is the new General Manager of SilverStar Mountain Resort in Vernon.
From Austria, Demschar will take on the role following the retirement of longtime chief executive Ken Derpak.
Demschar is well known in the ski industry as a former ski coach, employee of several Olympic and Paralympic Organizing Committees, as well as the former COO of POWDR, a sports lifestyle company. ‘adventure that’ inspires every human being with cool experiences in awesome locations. .”
Most recently, he oversaw the hugely successful return of the Alpine Skiing World Cup to the East in Killington, Vermont and was the General Manager of POWDR’s heli-skiing company, Powderbird.
“SilverStar Mountain Resort is a multifaceted gem. It’s a magical place that inspires me to get out and play – and if a mountain can still do that to me after all the years I’ve been in the ski industry, it must be special,” Demschar said. . “I am delighted to have the opportunity to connect with the communities of winter and summer sports enthusiasts and to expand our involvement in their quest to create memorable experiences.”
Justin Sibley, CEO of POWDR, added, “Herwig knows his way around a mountain – from its construction to its day-to-day management, but he also understands what it takes to be a destination for adventurers, whether they are professionals or taking their first steps. Classes. I am confident that under Herwig’s leadership, SilverStar will continue to grow and improve the customer experience.
“I would also like to express our thanks, on behalf of all of us at POWDR, to Ken for his dedication and commitment to SilverStar and the surrounding community.”
Currently, Demschar is senior vice president of international business development at POWDR Corp, owner of SilverStar Mountain Resort. He joined POWDR in 2007 as Director of Operations, working closely with station general managers.
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